When it comes to marketing your eCommerce business, there are a few must-have tools that are invaluable to your business. These tools can help you track your business and improve your conversions through PPC ads, optimize your store and product descriptions, and track website visitor behavior on your site.
Some of these tools even help you coordinate your workforce by sending bulk text messages to staff members to inform them of important information.
ReferralCandy
ReferralCandy is an eCommerce referral marketing tool that allows store owners to create an affiliate program and reward customers for referring friends and family.
Customers can log in to their social networks and receive notifications when they refer new friends. The system can run multiple referral programs at the same time and has fraud protection built in. It also offers a free trial that teaches you how to set up and use a referral program on your own.
This is one of the best eCommerce marketing tools which helps to generate more revenue.
X-Cart
X-Cart is a great eCommerce marketing tool with a wide range of features. Its features include product reviews and ratings, integration with Google Analytics, mobile compatibility, and the ability to create custom templates.
The program is also fully responsive and adapts to any screen size. Users can sell downloadable or digital products and use wishlists to keep track of their purchases. It also offers single-page checkout and an abandoned cart recovery tool.
Nimble
Nimble is a CRM software that can help you manage and organize your customer relationships. It can also help you convert leads into sales by offering additional services and products. You can use Nimble to organize all your customer records, including email addresses, phone numbers, and addresses. It also has a free 14-day trial.
Mixpanel
Mixpanel is a powerful analytics tool designed to help product teams understand consumer behavior. It uses event tracking to organize data. It can be used to build funnels to understand how users interact with products. Its features include advanced reporting and user surveys.
SEMrush
SEMrush is an SEO tool that helps eCommerce websites improve their visibility in search engine results. It also offers social media analysis and PR monitoring. It also provides insights into your competitors’ positions, backlinks, and content.
Ahrefs
One of the most important aspects of eCommerce marketing is search engine optimization, and Ahrefs has some of the best tools for that. It helps you increase organic traffic from Google. The Ahrefs content explorer, for example, lets you track how many times your site has been visited and what content is getting the most shares.
It also integrates with ZenDirect and Zapier, so that you can receive information from the latter about which customers are returning to your site. Another Ahrefs tool is a dashboard that provides you with a high-level overview of all your projects, including traffic and conversion metrics.
